Welcome To Whakaaio Thoughts

Nau mai, haere mai ki Whakaaio Thoughts, a space where we share honest guidance and support for whānau facing one of life’s hardest times.

We know arranging a tangihanga or funeral can feel overwhelming. There are so many decisions, often made in the middle of grief, and it’s easy to feel confused or pressured. But there’s another side to it too, behind the scenes, not every practice in the industry is as caring or transparent as whānau deserve. We’ve seen this first-hand, and it’s one of the reasons Whakaaio was founded.

Our role is simple: we are not funeral directors. We stand beside you as an advocate. We help you choose the funeral director who’s right for your whānau, explain costs in plain language, and make sure you’re treated with mana (respect and dignity) every step of the way.

Through Whakaaio Thoughts, we’ll share practical advice, real stories, and steady support to help you and your whānau through.

You don’t have to walk this path on your own. We are here for you.

With kindness,

The Whakaaio Team